"And I...

Will always love you”

The AND is really important to the I…a crucial part in making that chorus legendary.

It wouldn’t be the same without the pickup.

Maybe you don’t need a new chorus. Maybe it just needs to be setup better.

Hum Love on Spotify and Apple

Dramatic Effect

We probably use it more when we shouldn’t and less when we should.

»» For example…

When the show doesn’t go how you wanted it to go, there’s often plenty of (unnecessary) dramatic effect afterwards when rehashing it.

While the show itself probably could have used some more dramatic effect.

Hum Love on Spotify and Apple

Prepared Production

I showed up to a gig but my pre amp didn’t make it (the pre amp is what takes my signal to the big main speakers).

So we asked the production company if they had a D.I. box (a D.I. is another way to get my signal to the mains).

And sure enough they had one. It wasn’t on our production rider but they were prepared for my problem.

Being prepared often doesn’t mean having just enough. It means having a little extra…so you’re prepared.

Hum Love on Spotify and Apple

What Do You Want?

And what are you going to do about it?

If your answer to the second question is nothing, then change your focus of the first one.

Hum Love on Spotify and Apple

More Audience Than Artists

Five thousand people show up to the venue to hear five people.

And then the next night a different group of five thousand show up to hear a few other people.

There are more people who want to see a good show than people who are good at putting on a show.

It’s been that way for a long time. And it’s not changing anytime soon.

Keep playing.

Hum Love on Spotify and Apple

You Don't Need To Be Everywhere

You just need to know where you need to be…where the people who are looking for you can find you.

When an artist doesn’t know where they need to be, they think they need to be everywhere.

And that’s a tough place to be.

Hum Love on Spotify and Apple