You won’t be able to sustain a career by people coming out to support you.
People coming out to support you is what happens when you’re in your high school rock band and your friends and family come out to a few gigs so you don’t feel bad.
Support isn’t sustainable.
You will build a career by people coming out to be entertained by you.
It’s not expensive to get a picture where you’re in the studio singing into a microphone. All you need is enough money for a microphone. And a pop filter to make it look real. Anyone can do it. And anyone does do it.
On the other hand…It’s very expensive to get a picture where you’re on the front of the arena stage with twenty thousand people are looking back with smiles on their faces and hands in the air. You paid dearly for that one.
The studio microphone picture is cheap and meaningless (except to the people who already care, which is important to note)
The arena picture is expensive and meaningful (as long as you’re willing to care)
Every Sunday I send out the Sunday Night Email to songwriters, producers and publishers with the latest Spotify and Radio charts along with how long each song is, the tempo and the main chord progression…and the writers and producers of each track. It’s fascinating watching the trends.
On the top of the email I write a little blurb before going to the charts. The one from a couple weeks ago is worth re-sharing here:
As songwriters the goal is to figure out what your key contribution most often is and then put yourself in a position to contribute that over and over.
There’s no sign up for the Sunday Night Email (yet), but anyone who drops me a message and wants to be on it gets added.
To make it extra easy for you, just respond to this email and say Subscribe.
Maybe it’s not a game to be won…but rather a game to be played.
Where the reward for being good at it is simply the opportunity to keep playing.
The music business is an amazing crazy game of puzzles. And if you approach it with the goal of continually playing the game, rather than of beating the game, it’s a pretty great game.
***First Monday of the month: new Hum Love playlist up on Spotify and Apple Music.
The bandaid is at its most powerful when it’s not actually being used for what the box says to use it for. The bandaid is most powerful for kids ages two to five.
It cures a headache
It calms and upset stomach
It makes a finger stop hurting
It makes a bruise feel better
It takes care of an itchy bug bite
The kids believe in the bandaids, which make them work, which makes the parents believe in the bandaids, which makes the parents apply bandaids to the kids.
Belief in the treatment.
If it works and it makes things better for everyone, does it really matter what the box says the bandaid is suppose to be used for?
***And music has been known to cure much more.
***Important note about the bandaid…the bandaid gets all the credit, but the love and care by which the bandaid is applied makes all the difference.