If you need the services of the person you want to work with, you’re much more likely to get to work with that person.
There’s a graphic designer you love. This designer does all the big projects and is well respected by the other people in your world. It’s a bad idea to call the designer and ask ‘what would you like to design for me?’.
It’s much better to call the graphic designer and say ‘I have something I need you to design’.
Often times with artists at the beginning of the journey, the confusion is two fold…
-They want the association of working with the famous label, booking agency, management company without actually knowing what they do
-They don’t have a (current) need for what that company does.
When you have a need and express it to someone who is good at taking care of that need, good things happen for everyone involved.
By half way through any NBA season every team could make the same two minute highlight reel.
Some crazy dunks, some long three pointers, alley oops, fast breaks, some tricky passes, blocks and all the adrenaline infused reactions to go along with it.
They can all have an equal highlight reel, but the teams aren’t equal. In fact, some of those teams are really awful.
Highlight reels are good at hype, but highlight reels don’t have much to do with differentiation. And differentiation is what makes a championship team.
In case you aren’t seeing the metaphor…Your highlight reel (perhaps your Instagram, etc.) doesn’t mean you’re successful, it simply a signal that you are participating. It’s what those highlights are made from and built on that will dictate your level of success.
A while back a friend of mine made his list like this and it was really fun to talk about and listen though. So I thought I’d take a shot and invite you to do the same.
But the biggest hurdle is this…It’s not a declaration of the Best 50 Songs or the Catchiest 50 Songs. It’s simply your favorite. No right or wrong answer. No need to argue.
Your favorite songs are you favorite because of what you feel when you hear them, what you get to think about and remember, the people and places you associate with them. Favorite isn’t concerned with Best…Favorite is concerned with experience and connection.
A fun way to become a little more known.
So go make yours and tag it with #MyFav50
***It gets really fun when you already have 50 on the list and in order to add one more you also have to remove one :)
***I started with a giant list of possible favorites. If you’re interested in that: listen here