Charging For The Chapel
Antique Store Wandering
Great songs and great art don’t happen by wandering around in darkness and then finally lightning strikes. It’s not that dramatic.
It’s more like walking around an antique store during the day. Everything is fully lit with plenty of bad lighting. The rows are completely unorganized. It takes forever and everything’s been used. Just lots of things to look at and you having to make decisions about what’s worth buying and displaying.
Maybe Not, But
The Serving Bowl
The chips are the same whether they’re grabbed from the bag or the serving bowl.
But the serving bowl makes them better when we’re in the mood for the serving bowl to make them better. Holidays, birthdays, special occasions, a family dinner…the special bowl makes for a special feeling.
And if something as simple as a bowl can do that, why not use the bowl?
Limiting Focus
Our number of options grew at an exponential rate compared to the discipline of our focus.
For your profession, it used to be you did whatever your parents did. No need to discipline your focus because there wasn’t much else to focus on. The focus was singular (which is powerful) without ever having to keep it in check. The beauty and freedom of limited options.
Now the options we can focus on are limitless. We can deep dive into every whim and thought. We can hear about what everyone in the world is doing and decide to change what we’re doing. And then add to that everyone else’s whims and thoughts of the day, ready to be scrolled.
So we have to learn to discipline and limit our focus…because our effectiveness depends on it.