How Well Does It Tour?

It would be amazing if your grand finale involved you jumping through a twelve foot ring of fire…but it’s going to be tough to take that show on the road.

The type of venues that could get clearance for twelve foot fire are the bigger venues. The bigger ones require lots of ticket sales. Lots of ticket sales require big fan bases in multiple markets. And simply advertising the fire stunt beforehand isn’t going to compel enough new people to purchase tickets.

So it’s a great idea but it doesn’t tour well. (Yet)

But let’s back up…why is the fire thing a good idea?

It’s unexpected

It’s dangerous

You have show you’re a little crazy

If it fails it’s still a great story (and hopefully your burns aren’t too bad)

It makes for a great picture and video

The picture and video are worth sharing

There are other ideas that check all these boxes and will fit into your size venue and budget.

Hum Love on Spotify and Apple

Coming Home

If you never leave home you’ll never experience the joy of coming home.

In the work that I do I get to come home a lot…cause I leave a lot.

When the skyline comes into view driving on 24 or 40 or 65…there’s a new type appreciation that comes into view too.

It feels better to come home than to never leave home at all.

»» It’s probably an appropriate time to add this…some people in this industry leave too much and for too long and aren’t at home when they’re at home. The road is a tricky thing. So are relationships. So take the above message for the optimism it suggests…but remember the road was never meant to be your everything.

Hum Love on Spotify and Apple

Why Me?

If you find yourself ruminating on the dark side of this question…remember…the answers you have for it have never brought you closer to anything good. Even though some of the answers might be true, they’re not helpful.

When ‘why me’ pops up it’s best to simply keep working, keep contributing and keep connecting.

Hum Love on Spotify and Apple

Top Of The List

You need to be the first call. The one at the top of the list. The one who comes to mind when someone needs…

And you get to fill in the last part.

Hum Love on Spotify and Apple

License Plate Frames

The problem with license plate frames is that when the frame was designed, it wasn’t made with your car in mind.

It’s a cool frame…flames or jewels or neon green or some wacky font and messaging…but how well does it actually work with your car, your color, the actual license plate colors?

The designer has to be content with simply coming up with the frame while never getting to take into consideration where it might be on display. No control over context.

When you make your thing how much control do you have over the context for which it’s experienced?

Hum Love on Spotify and Apple

Energy Call

You had a really taxing day at work so you’re driving home to eat dinner and relax.

And then you get a call.

Your good friend needs your help picking up a washer dryer combo that he bought off of craigslist. So you go. Upon completing the task you hang for a while at catch up with your pal while he serves up some comfort food for a job well done.

There’s something about being called upon that gives us the necessary energy to come through.

We don’t have the energy. Then we get the call. Then we have the energy.

Hum Love on Spotify and Apple