119,450 Miles From Earth

Sending a space ship 119,450 miles above the Earth’s surface. That’s a long way. Quite an achievement. At one point n the 1960’s it would have been the marvel of modern technology. A true milestone. A wild, risky, crazy goal.

While this is true…119,450 miles is only half the distance to the moon.

There was never a goal of making it half way to the moon.


Artists often equate managing expectations with lowering them. Making the goal smaller so there’s less chance of failure and letdown and looking silly.

The good thing about the moon is what a clear goal it was. Everyone could see it and understand. We want to stand on that thing up there. So while getting half way was a necessary stepping stone, there was no confusion of what half way meant. Which was: we haven’t achieved the goal yet.

Half way isn’t the goal.

Don’t manage your goals and expectations by lessening them, manage them by making them more clear for everyone to see and understand.

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I’m always interested in your perspective, whether affirming or dissenting. Continue the conversation anytime: gabe@gabethebassplayer.com