The Only People Who Are Going To See

(Sorry for the incorrect link at the bottom of yesterday’s email. Here’sthe right one.)



The only people who are going to see, watch and hear it are the ones interested in seeing, watching and hearing it.

So don’t worry about the rest.

Because in order for someone to see, watch and hear it there had to come a moment just before that where they decided they wanted to.

Their encounter with you is now elevated.

So…now you don’t have a completely random person anymore consuming your thing…you have a person who (even if it’s every so slightly) hopes that they’re making a good decision by seeing, watching, hearing your thing.

They’re actually rooting for you to come through with something awesome (even though it might be a selfish rooting).

That’s why when you’re creating something new to put out into the world the only people you need to concern yourself with are the type of people who are actually going to consume it…the people who consciously or subconsciously rooting for you to begin with…beginning with that moment just BEFORE they consume your thing.

And if they want it to be good (which they do) it’s much more likely that they’ll receive it as good.

The only people who are going to see, watch and hear it are the ones who are going to.

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I’m always interested in your perspective, whether affirming or dissenting. Continue the conversation anytime: gabethebassplayer@gmail.com