You don’t need to (learn to) be a great performer in order to sell out the arena…but it can’t hurt.
Fame, hits, production and pyrotechnics can sell a lot of tickets…and help mask the lack of skill and emotional connection from the artist.
When you step on stage as the artist, everyone is looking to you to lead them. To know what to do with the spotlight. The audience is giving you their attention and you’re suppose to know what to do with it.
And when you know what to do with it then fame, hits, production and pyrotechnics are simply the sweet icing on the cake.
