…that is your product.
What do you offer?
The product is audio music… so what do you offer my ears in my headphones?
The product is a live show…so what do you offer my ears and eyes at your show? (hint: it’s different than what you offer in my headphones)
The product is conversation and connection… so is what you offer on Twitter vs. Facebook the same or different?
The product is a t-shirt…so what do you offer to make my life better and more meaningful via t-shirts?
Music is your cornerstone product and understanding what your music offers is vital.
But in the current state of the industry, you offer so many more products than strictly music.
What products do you offer?
What are you offering in your products?
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I’m always interested in your perspective, whether affirming or dissenting. Continue the conversation anytime: gabethebassplayer@gmail.com